Welcome to Lisha’s Blog

Channel 4 Facing Privatisation?
A Chance or A Challenge?


Are International Women’s Day Campaigns
Really for Women? Or Not?

Netflix’s Because She Watched Campaign promo

Super Mario Maker 2, a UGC marketing tool
rather than a simple game

Photo by Roméo A. on Unsplash

Hilarious Short Animation:
A New Form of Branded Content in South Korea

South Korean YouTuber Jangbbijju, the creator of the PlayStation’s branded content
(This short animation has English subtitles)

Fandom, Sharing Knowledge
with Someone Like You

Screenshot photo of Fandom

Film Rationale

Photo by Avel Chuklanov on Unsplash